\u201cI drink a lot of coffee,\u201d says Dr Benedict Carpenter van Barthold, Vieunite\u2019s Cultural Director. \u201cAnd in the morning, I\u2019m looking for two things: rich, satisfying flavour and a functional caffeine kick. I don\u2019t see why art should be any different. Pleasure and utility in one package. That is my mantra.\u201d<\/p>\n\n\n\n
This philosophy is the driving force behind Nootropic Visuals<\/strong>, a pioneering set of Vieunite Pro playlists that shift workplace art from passive decoration to an active cognitive tool. We sat down with Benedict to learn how this collection supports mental function throughout the working day, and why art is just as vital as his morning espresso.<\/p>\n\n\n\n The term \u2018nootropic\u2019 might sound like science fiction, but you likely use them every day. Coined in the 1970s by Romanian chemist Dr Corneliu Giurgea, nootropics are substances, like caffeine, that enhance learning and protect the brain. As Giurgea famously put it: \u201cMan is not going to wait passively for millions of years before evolution offers him a better brain.\u201d<\/p>\n\n\n\n While we don\u2019t ingest art, it is widely understood that visual stimuli can \u2018prime\u2019 the brain. Benedict has cheekily christened these playlists Visual Nootropics<\/strong>, using carefully calibrated imagery to enhance focus and mental clarity.<\/p>\n\n\n\n \u201cThe first guinea pig was me,\u201d Benedict explains. \u201cMoving from the creative mel\u00e9e of a studio to an office-bound curatorial role, I found my productivity dipped. I\u2019m a bit obsessive, so I\u2019d get \u2018frayed and frazzled\u2019 staring too long at collections, and get lost in the weeds. I needed images that weren’t just \u2018digital aesthetics\u2019: I needed the texture of real, painted art and analogue photography to help me structure my attention. Something that can take me out of myself, to bring me back, sharper.\u201d<\/p>\n\n\n\n The programme is designed to harmonise with our circadian rhythms<\/strong>, the internal 24-hour clock regulating our energy. By breaking the day into five functional stages, the Nootropic Visuals help fine-tune focus:<\/p>\n\n\n\n Crucially, these works aren’t standard digital images. Displayed on the Textura canvas<\/strong>,<\/a> they retain the depth and soul of traditional media. \u201cI\u2019m lucky,\u201d Benedict admits. \u201cMy office is in the Oxfordshire countryside. I can walk in the greenery. But many office workers are trapped in grey boxes. These playlists ensure that everyone, regardless of their location, can access those essential moments of mental refreshment.\u201d<\/p>\n\n\n\n The Nootropic Visuals are live now on Vieunite Pro<\/a>. Whether you\u2019re looking for the artistic flavour or the cognitive fix, it\u2019s time to let your art work as hard as you do.<\/p>\n","protected":false},"excerpt":{"rendered":" \u201cI drink a lot of coffee,\u201d says Dr Benedict Carpenter van Barthold, Vieunite\u2019s Cultural Director. \u201cAnd in the morning, I\u2019m looking for two things: rich, satisfying flavour and a functional caffeine kick. I don\u2019t see why art should be any different. Pleasure and utility in one package. That is my mantra.\u201d This philosophy is the… Read More »Art That Works: Redefining Office Wellbeing with Nootropic Visuals<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":1148,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","_themeisle_gutenberg_block_has_review":false},"categories":[12],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/vieunite.com\/news\/wp-json\/wp\/v2\/posts\/1146"}],"collection":[{"href":"https:\/\/vieunite.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vieunite.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vieunite.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vieunite.com\/news\/wp-json\/wp\/v2\/comments?post=1146"}],"version-history":[{"count":4,"href":"https:\/\/vieunite.com\/news\/wp-json\/wp\/v2\/posts\/1146\/revisions"}],"predecessor-version":[{"id":1151,"href":"https:\/\/vieunite.com\/news\/wp-json\/wp\/v2\/posts\/1146\/revisions\/1151"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vieunite.com\/news\/wp-json\/wp\/v2\/media\/1148"}],"wp:attachment":[{"href":"https:\/\/vieunite.com\/news\/wp-json\/wp\/v2\/media?parent=1146"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vieunite.com\/news\/wp-json\/wp\/v2\/categories?post=1146"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vieunite.com\/news\/wp-json\/wp\/v2\/tags?post=1146"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}The Science of Visual Nootropics<\/strong><\/h3>\n\n\n\n
Working with the Clock<\/strong><\/h3>\n\n\n\n
\n
Beyond the Screen<\/strong><\/h3>\n\n\n\n